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=============================================================================
Seidman's Online Insider
=============================================================================
Weekly Summary of Major Online Services and Internet Events
-----------------------------------------------------------------------------
Vol. 2 No. 45 (Formerly known as In, Around and Online) November 17, 1995
=============================================================================
Copyright (C) 1995 Robert Seidman (robert@clark.net). All rights reserved.
May be reproduced in any medium for non-commercial purposes.
IN THIS ISSUE
=============
-Notes from the Editor
-Time for CompuServe
-Internet vs. Microsoft?
-CompuServe Sniffing Vapor
-This and That
-Stock Watch
-Disclaimer and Subscription Info
Notes from the Editor
=====================
First: I want to apologize to anyone who has written me and not received a
response. I do read all my mail, and encourage you to keep sending it --
even the flames! Unfortunately, I can't respond to it all.
Second: Next week is Thanksgiving, and personally speaking, I am very
thankful for all the wonderful things that have happened over the last year!
To celebrate the spirit of thanks, I'm taking the week off from the
newsletter. But don't despair, I'm in the process of trying to pull together
some pertinent online info for your reading pleasure in place of next week's
edition.
Time for CompuServe
===================
Last week I wrote about the Wall Street Journal piece by Jared Sandberg
which reported that Time magazine would be jumping ship from AOL to
CompuServe. This week, Time did just that, leaving AOL and a reported half
a million dollar deal for CompuServe and a reported "several million dollar"
deal.
Last week, I pointed out why I felt Time was an important strategic alliance
for America Online. Apparently though, I didn't state my case well. So
I'll try to do a better job here.
I feel Time was an important alliance for AOL, but only for one reason.
Customer acquisition. Period. After that, Time is pretty worthless to AOL.
Time is content that is created for the print medium and ported over to the
online medium. While things like message boards, chats, and the Time Daily
are nice, I don't think they will keep most users coming back again and
again. Here, service like the Motley Fool win hands down. They've taken
the online medium and leveraged it to its fullest, doing things that just
can't be done in print. The Fools run circles around Time when it comes to
utilization of the online medium.
Still, I maintain that for now, the Motley Fool isn't going to be as big of
an incentive as Time magazine in the potential new user's mind. Once the
user signs on though, content like the Fool will do a much better job of
keeping the users coming back. Why?
It's really pretty simple. The Fools have personality. They ooze
personality! The content is formed not so much by the news or by editors as
by the interaction between the Fools and their readers. That is a powerful
draw.
But staples like Time magazine can play a big part in drawing in new
subscribers. That's an important component. Apparently it wasn't worth
"several million" to America Online. Time will tell...
Internet vs. Microsoft
======================
We've heard some of this talk in the past, and now we're starting to hear a
lot more of it. IBM, Oracle, Sun, Netscape...they're looking to steal some
of the "beasts" thunder. "Death to the evil empire in Redmond!," must be
their battle cry.
Today, that's all it is folks, a battle cry. The notion that the Internet
is going to kill Microsoft anytime soon is ludicrous. Truly.
Before reaching for the "compose" button to send me a letter, notice those
two very important words up there: "anytime soon". Could it happen? Could
the Internet destroy Microsoft? Well, stranger things have happened.
*There are Standards, But They're Not Microsoft's*
At center stage in the analysis that Microsoft will be killed by the
Internet is the issue of standards. Microsoft has done a good job of owning
the standards. MS-DOS, Windows, etc. Big standards to own. Guaranteed
revenue generated on most of the IBM compatible PCs sold. Big bucks. But
standards like TCP/IP or HTTP or HTML, etc. are open standards. So what's
poor Microsoft to do?
Well, Microsoft could take the Netscape stance, develop a browser and a
server. Give the browser away and then sell the proprietary server software
like Netscape. Microsoft will definitely do just that.
Remember, Netscape is in this for the money too. If you don't think they're
trying to turn their "open standards" browser into a proprietary technology,
you probably don't believe that the word "gullible" is in the dictionary.
But now along with Netscape, the likes of Sun, Oracle and IBM are looking to
the future of the Internet in hopes that it will end Microsoft and Intel's
stranglehold on the desktop. The Internet, along with high bandwidth can
make operating systems obsolete they say. Disk drives? Who needs them?
"We'll store everything on the server!" Okay, but how much will you charge
me to pull it OFF the server? Today almost everything is free. One thing
we can safely say is that if such plans ever come to fruition, there isn't
going to be a free lunch. Someone has to pay.
*The Players*
Netscape, Oracle, Sun and IBM.
*Netscape's Browser Strategy*:
-Build a better browser and develop a NEW STANDARD
-Widely distribute the browser
-Keep making the browser better
-Sell Server Technology
-Hype the concept
-Announce Initial Public Offering
-Make lots of money in stock
Key Strengths: Timing and know-how. Their plan seems to be working
Key Weaknesses: They aren't Microsoft
Oracles Appliance Strategy:
-Powerful PC's and operating systems and software begin to infringe on
server market
-Worry Like Hell
-Come up with concept to hype
-Announce plan to build inexpensive ($500) Internet appliance
-Develop a *NEW STANDARD* for the Operating System for these appliances
-Hype the hell out of it
-Hope stock price reacts favorably
Key Strengths: Charismatic speaking, smoke, mirrors.
Key Weaknesses: How do you build a GOOD $500 dollar Internet appliance?
Seriously, this sounds so good but Netscape on 4 megs of RAM is tough. Okay,
so they're throwing in 4 megs of Flash RAM, too. Java in its current state
is inconceivable on anything less than 16 Megs. Oh yeah, we haven't gotten
to Sun yet.
The appliance may cost $500, but they give you a $50 CPU! What's that, a
386? Vrooom. Surf with speed, I can hardly wait. What about a nice
keyboard, Mr. Ellison? Okay, so keyboards are pretty cheap, but it's over
and above the $500.
What about a nice monitor? Web surfing on a 14" monitor in 640*480? No,
but thank you very much. Even that monitor is going to cost a couple of
hundred.
One more thing, what's this business of ATM connections for the appliance?
High band-width for the masses? We have to love it. Cheap high-bandwidth
access that is.
Fact is, that for $500 you'll get the equivalent of a slow PC that you need
to buy add ons for (keyboard, monitor, ATM connection). So what if there's
no need for a disk drive, disk drives are one peripheral that's gotten very
inexpensive.
Don't get me wrong, Oracle is doing some other things with regard to Web
servers that are very cool. However, they're dependent upon Oracle
databases.
Larry Ellison's idea of the inexpensive Internet appliance is conceptually a
real winner. For now, reality makes it a pie in the sky vision. Lots of
money may be invested in building such an appliance, and I suspect, for now,
it will be as successful as other appliances like AT&T's EOM, Apple's
Newton, etc. In other words, it will bomb. Bill Gates must be shaking in
his loafers.
Elision's concept isn't that different from Microsoft's. Ellison wants to
own the operating system that runs the Internet appliance and believes he
can provide a good $15 operating system. The thing that's really very nice
about his vision is that he believes that everyone should always have the
most current version of an operating system. Don't have it? It's easy, you
just download it over your high-speed connection. Oh sure, none of that
exists yet, but that's beside the point. The point? What will Ellison
charge for the updates, that's the point!
*Sun's Java Strategy*
- Create a programming language on minicomputers with lots of memory and
huge displays connected to T-3's to the Internet and cross their fingers \
that in all the hype they can create a NEW STANDARD.
- Laugh at the thought of the language running programs on smaller computers
with a lot less memory.
- Push the language on those platforms anyway
- Pray like hell memory gets a lot less expensive
- In the hype, sell as many licenses as possible and hope the stock price
goes up
Key Strengths: Java allows some really neat things to be done on the Web.
With a Java compatible browser, you can run these "applets". While today,
the applets I've seen are all Web based, there's no reason why there
couldn't be a Java browser, a Java spreadsheet program and a Java version
of America Online. Okay, so I'm kidding about the last one. Maybe.
Key Weaknesses: In its current implementation Java is very memory intensive
and runs slowly on PC's that don't have more than 8 megs. A good Java
toolkit will have to be developed that will allow content creators to
implement Java applets without any knowledge of the program language itself.
This isn't really a weakness so much as that it hasn't happened yet. If
Sun can get developers jazzed about Java to the point where there's a ton of
Java applets out there, and someone builds a front end that allows
manipulation of HTML and Java, and the performance of Java improves, it
could be quite successful. The bigger question of how a Java developer will
securely sell and protect rights to the Java applet is another story...and
one that won't need to unfold anytime soon.
*IBM's Internet Strategy*
Since I work for IBM, I'm going to avoid this one. Go ahead, call me a
chicken. I can live with that.
*Oh Yeah?*
While some of my comments here have been tongue-in-cheek, most of them are
serious. I think Microsoft is currently in a better position than Oracle,
Sun or Netscape (and even IBM), with regard to the Internet. Oh sure, I
know what you're thinking: "If that's the case why did the #1 rated PC
Software analyst Rick Sherlund of Goldman, Sachs & Co., a long-time backer
of Microsoft, change his rating on Microsoft from "buy" to "moderate
outperformer"? It's true that Sherlund downgraded Microsoft based on
concerns leading to a perceived lack of Internet Strategy at Microsoft.
Earlier this month, Sherlund removed Microsoft from a select group of
"priority" recommended stocks because he believes Microsoft's growth will
slow in '97.
According to a report from Reuters, Sherlund cited concerns over the
Internet and Microsoft's lack of ability to create new standards.
"We believe Microsoft will respond to the challenges of its competitors but
this is a serious threat to Microsoft's ability to set standards for
important parts of the industry and we anticipate the upcoming battle will
pit Microsoft against a coordinated effort by rivals such as Sun
Microsystems Inc., International Business Machines Corp., Oracle Corp.,
Netscape Communications Corp., Apple Computer Inc., various phone companies,
and others who have an interest in undermining Microsoft's position in the
industry and using the shift to the Internet as an inflection point to push
new standard," said Sherlund.
I attempted to contact Morgan Stanley analyst, Mary Meeker. Meeker is the
#2 ("we try harder") rated PC Software analyst, and I was hoping she could
share some insight. Meeker's greatest hits include Netscape, America Online
and the prediction that Intuit would bounce back after the Microsoft/Intuit
merger fell through. Unfortunately, Meeker didn't contact me in time for
this writing. So, I'll have to take a crack at this myself. I'm probably
about the #3,821,476,590 rated PC Software analyst, but what the heck.
It's pretty simple, really. It doesn't matter what Microsoft's current
position is, and it doesn't matter how well they might do with Win 95 and
Blackbird, their own Internet Explorer browser and whatever else they do
with the Internet.
It doesn't matter whether Bill "I Got the Internet Religion" Gates has
instructed Microsoft to consider the Internet implications in all
development of all products, and it doesn't matter if Microsoft's perceived
lack of Internet strategy is really lacking anymore than anyone else's
strategy. It doesn't matter. See, there's this big pool of money. Right
now, Microsoft has it. Everyone else wants it. And they'll do almost
anything to get it, including sleeping with their own enemies.
Since Microsoft has the most when it comes to PC Software and operating
systems, this puts them in the strange position of HAVING THE MOST TO LOSE.
When you get right down to it, I think that's what Sherlund's recent
analysis is all about. It is pretty scary when you stop and think about it.
Result of Sherlund's downgrading? Microsoft is down over $9 from last week.
During COMDEX week no less! Meanwhile, Netscape is up $13 to close the
week at a whopping $110.50 Okay, Netscape's announcement of a 2-1 stock
split didn't hurt, but Netscape was up $9.75 on Friday, the day after
Sherlund's downgrade of
Microsoft.
The Internet is hot, and as big as Microsoft is, they're not able to get
their mitts all over it yet. The keyword is "yet". The value of the stock
is a critical component of Microsoft's success, too. The best and brightest
minds seem to gravitate, eventually, to where they can make the most money.
Microsoft has made a lot of its employees millionaires because of how well
the Microsoft stock has done. If the stock can't continue to blaze, that
would be very bad. If some other companies stock is doing better, say,
Netscape or Sun, the best and brightest will gravitate towards those
companies.
CompuServe Sniffing the Vapor?
==============================
Back in the good ole' summertime, CompuServe announced that it would be
launching a new service that would be constructed from the bottom up to be a
service aimed at the non-technical portion of the world. Back then, it
sounded like they were trying to out AOL, AOL. When I spoke with Michelle
Moran at the time, they said that the new service, code-named WOW! would
launch in the spring of '96 and that it would be demo'd at the Fall Comdex.
When I wrote about it originally in the August 4th issue of "In, Around and
Online", I hinted that I didn't think they would hit their launch date.
Based on reports coming in from Comdex, I'm quite sure of it.
"They didn't really show the service," said one reader.
"I couldn't really tell what it was," said another.
And from our friends at "Suck" <http://www.suck.com/> and their Friday 11/17
edition:
"CompuServe had next to nothing
to demo of WOW! at this week's
Comdex beyond a hashed-together
videotape of post-MTV velocity
jump cuts of a couple of icons
matched with breathless
overdubbed narration."
You'll want to read all of the "Suck" piece which basically laughs at
CompuServe spending thousands of dollars on a market research study so they
could find out the obvious...
This and That
=============
SIMBA, SIMBA, SIMBA: This is one Lion you have to love! I know I plugged
SIMBAnet <http://www.simbanet.com/> last week, but now I see they have
archives up. I also see that they haven't posted a new version to America
Online (though there is a link their to the Web site) since 11/15. FREE!
--
TIME Inc. Shakes Up Management: Fuchs pushed out, and our old friend,
Walter "Over 10 Million Hits Served" Isaacson who headed up Time New Media
(which includes Pathfinder) has taken over as managing editor of the
flagship Time Inc. product, Time Magazine.
--
AMERICA ONLINE AND INTUIT announced a strategic agreement to jointly provide
electronic banking to AOL members, starting in the first half of next year.
"America Online members will gain instant access to their checking, savings,
money market and credit card accounts at participating banks and financial
institutions. They will be able to check their balances, download complete
account statements, transfer funds, and pay bills -- all electronically
from within their AOL account," said the press release.
--
SONY AND VISA announced "a multi-year agreement for the development of a
first-of-its-kind, multi-faceted entertainment, information and consumer
transaction environment on the World Wide Web to be called Sony Station.
The site will incorporate innovative, entertaining new programming within a
"walk-through" entertainment center in cyberspace for the online
consumer." <http://www.sony.com/>
This is a sign of the times of shifting away from the online services model
and going directly to the Internet. For the short term, this seems like a
foolish move and I'd LOVE to see their business model of how much revenue
they plan to generate in 96 and 97. They want to cut out the middle man,
and since all the online services now have access to the web, it doesn't
seem like a bad move. Today, an online service can do a lot more to bring
people to a site, but the online services want a piece of the action.
In a story by Reuters, Sony said it selected the Internet over the online
services "because it's clear that consumer online services are being
eclipsed by the Internet," according to Jeff Sagansky, a Sony executive vice
president. "It's really the Internet that we are placing our bets on,"
Sagansky added.
At the press conference announcing the service, Visa USA President Carl
Pascarella announced that he expects an end to the stalemate between Visa
and MasterCard over software standards for conducting transactions over the
Internet. Visa and MasterCard broke off partnering on standards after Visa
lined up with Microsoft. MasterCard has partnered with IBM, Netscape and
GTE among others. But it's an important issue and apparently MasterCard and
Visa are trying to resolve their differences. Pascarella said that he
expects a converged standard possibly as early as the first quarter.
"We believe that the convergence of these standards is of the utmost
importance," Pascarella said. "We are working on a convergence of a
standard... We want a convergence as quickly as possible."
--
BON VOYAGE BARRY! Barry F. Berkov, executive vice president of
CompuServe Incorporated's Information Services Division, is leaving the
company to pursue other career interests. Berkov, an 18 year CompuServe
veteran. Look for Berkov to bounce back somewhere else or as a consultant.
18 years of experience is hard to come by in this industry. Berkov's
departure adds to a growing list of "long time" CompuServe employees,
including former president Maury Cox, who have left the fold.
--
DON'T DOWNLOAD FILES FROM STRANGERS! After months and months of the ain't
we lucky we've got 'em "Good Times" virus hoax on AOL, the real thing seems
to have appeared. AOL officials have said that a file called AOL GOLD or
"install.exe" is circulating both via AOL and the Internet. While reading
the mail message itself causes no harm, downloading the file and executing
it could wipe your hard drive.
--
I'M SCHEDULED to be the guest in ABC's Friday@4ET, on Friday, December 1.
If you couldn't guess, it will be at 4PM ET in the ABC BETA Cyberplex on
America Online. Keyword: ABCBETA . I hope to see some of you there!
--
See you the week after next week! Happy Thanksgiving!
Stock Watch
===========
All hail Netscape & not a bad week for Mr. Sidgemore and the gang at UUNET.
New this week: Sun Microsystems, Oracle .
This Last 52 52
Week's Week's Week Week
Company Ticker Close Close High Low
------- ------ ------ ------ ------- -------
@Net Index IIX $245.34 $255.31 $259.85 $185.76
America Online AMER $78.25 $81.63 $88.50 $16.69
Apple AAPL $40.13 $39.75 $50.94 $33.63
AT&T T $65.38 $63.00 $66.38 $47.25
Bolt,Beranek & Newman BBN $36.00 $38.50 $40.00 $12.63
FTP Software FTPS $30.13 $33.00 $35.50 $20.25
General Elec. GE $67.00 $65.63 $67.00 $45.38
H&R Block HRB $46.63 $46.63 $47.75 $33.00
IBM IBM $95.13 $97.38 $114.63 $68.00
MCI MCIC $26.13 $25.38 $27.13 $17.25
Mecklermedia Corp. MECK $12.88 $16.00 $24.38 $ 2.13
Microsoft MSFT $87.38 $96.88 $109.25 $58.25
Netcom NETC $79.50 $79.00 $91.50 $16.75
Netscape Comm. Corp NSCP $110.50 $97.50 $110.50 $45.75
NetManage NETM $23.13 $22.75 $27.25 $12.25
News Corp. NWS $19.38 $19.25 $25.13 $14.38
Oracle Corp. ORCL $48.13 $ $48.25 $24.66
Performance Syst. Intl PSIX $20.50 $20.81 $25.50 $12.00
Sears S $39.38 $38.63 $40.00 $21.50
Spyglass Inc. SPYG $100.50 $92.00 $100.50 $26.50
Sun Microsystems SUNW $87.50 $ $94.75 $29.88
UUNET Technologies UUNT $91.50 $72.50 $91.50 $21.75
Disclaimer
==========
I began writing this newsletter in September 1994, at the time I
was working for a technology company that is now owned by MCI.
In March, I began working for International Business Machines
Corporation. As of July, my management has agreed to allow me
to do some work on the newsletter during business hours (probably
about 6-8 hours a week). I speak for myself and not for IBM.
Subscription Information
========================
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